Present to stakeholders ux strategy and process to make the best use of the ux team resources


User Journey

Create an innovatative and responsive product for small, medium and large scale retailers to understand their users, what and how customers would use a website.
Develop user journeys for each scale of retailer and their users.



Based on the user jouneys, create site architecture using contextual data for seamless user flow



Develop the content detail for each page from the site map, continuing to understand the heirarchy and contextualisation of content



Gathering all research and analysis to begin ketching and wireframing




Client: Clarks
Delivered a proof of concept to test an MVP for an end-to-end service app used in stores in less than two weeks, which proved so successful it then rolled out to all stores


The Challenge

I managed a UX team of nine in a newly set up digital division of this large global tech consultancy with private and public sector clients.

Work was a 70/30 mix of management and hands on UX work in Innovation to develop and enhance products from a UX perspective and organising their delivery.

Clients I worked with; Clarks, Royal Mail, Eurostar

Agile work with Clients, Product Owners, Business Analysts and Developers (in-house, off-shore and out-sourced).

Work undertaken

Management, UX resourcing, budget requirements and estimates for resource and development, define UX strategy, UX design audits, research, workshops, concept design, sketching, wireframes, define UI requirements, user stories, user journeys, prototyping, UX sign-off, presentations to clients and management, mentoring.

Tools used: Axure, Omnigraffle, (various sketching tools), Sketching, Photoshop, WebEx, Skype, Jira, Confluence.